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The Partnerships Collective
Home
Services
Program Management
Affiliate Program Audit
Affiliate Strategy
Case Studies
Insights
Partnership Development
Platforms and Tools
Affiliate Strategy
All
Contact
More
About
FAQ
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About Nick Marchese
Get In Touch
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Affiliate Strategy, Partnership Development Ashlee Scott 7/31/25 Affiliate Strategy, Partnership Development Ashlee Scott 7/31/25

How PR-Affiliate Collaboration Drives Authentic Growth

Affiliate and PR teams can drive real performance when working in sync. This post unpacks how a family-focused partnership grew from shared storytelling.

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Featured
Aug 5, 2025
Affiliate Summit East 2025 Reminded Me Why You Have to Wander
Aug 5, 2025

An impromptu trip to Affiliate Summit East turned into a powerful reminder: the best partnerships often come from the unexpected.

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Aug 5, 2025
Jul 31, 2025
How PR-Affiliate Collaboration Drives Authentic Growth
Jul 31, 2025

Affiliate and PR teams can drive real performance when working in sync. This post unpacks how a family-focused partnership grew from shared storytelling.

Read More →
Jul 31, 2025
Jul 30, 2025
How Card-Linked Offers Are Transforming Affiliate Strategy
Jul 30, 2025

Card-linked offers (CLOs) enable frictionless, trackable purchases via credit and debit cards—bridging affiliate, retail, and loyalty strategies.

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Jul 30, 2025
Jul 29, 2025
Affiliate Marketing Compliance: What Brands Must Know in Regulated Industries
Jul 29, 2025

In regulated industries, affiliate marketing can be a powerful growth channel—but it also carries compliance risks. This guide outlines what brands must know to run a compliant, scalable program.

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Jul 29, 2025
May 1, 2025
How to Build Authentic Affiliate Partnerships with Purpose-Driven Creators
May 1, 2025

In an era where trust drives conversion, brands must go beyond CPA-only offers and build real partnerships with creators. This guide covers how to approach content creators the right way—from product trials to flexible compensation.

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May 1, 2025
Apr 7, 2025
Promo Code Tracking: Why It Matters and How to Do It Right
Apr 7, 2025

Promo codes aren’t just a fallback—they’re essential for tracking non-click conversions in affiliate and partner programs. Here’s how to use them effectively.

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Apr 7, 2025

Helping brands grow smarter and faster through affiliate & partnership marketing.

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